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Peter Brissette

(c) 303-842-8698 e-mail: peterbriss@gmail.com


Proven, Performance Oriented Sales and Marketing Team Leader/Member
Guerrilla Style with Entrepreneurial Drive

Delivering growth for established and early stage high tech and manufacturing companies for 15+ years by clearly defining the marketing message and driving sales by matching company solutions to market needs and driving increased lead generation and increased closure rates.

Sales/Sales Management

  • Exceeding quotas consistently
  • In top 10% of sales group
  • Built consistent sales with management of team of direct hire quota based sales people
  • Increased market share of large national distributors with effective management of more than thirty independent sales representatives
  • Reduced ramp up times to drive sales and dramatically reduced error rates with training and process development
  • Improved adoption rate and capture of relevant marketing and management data with effective use of CRM and reporting tools
Marketing
  • Increased lead generation and web presence by over 300% through effective use of internet marketing and SEO methods
  • Increased sales by 20% and reduced sales resistance by authoring of guides, white papers, blog posts, articles, training and press releases with emphasis on solving problems
  • Developed brand recognition using weekly live webinar series
  • Created lead generation program, brand awareness and reduced sales resistance using web based videos, email newsletters and auto-responders
Technical Skills
  • CRM expert, including integration of CRM corporate CRM applications with Salesforce, Maximizer, etc.
  • Report development/writing with Crystal Reports, MS Excel, MS Access
  • Extensive experience in Graphic design, including build/optimization of custom power points, brochures, catalogs, HTML, CSS, Gimp, Camtasia, Windows Movie Maker
7/08 – 10/09 GSP America, Inc. Westminster, CO
(Video Security Systems Manufacturer)
National Sales Manager
  • Developed marketing plans for key products emphasizing key differentiators leading to product introduction into major national account
  • Built leads program by authoring tools, guides, white papers, articles, blog posts, etc to drive marketing message and increase sales and capture new leads
  • Built relationships with large national and regional distributors
  • Created training/certification programs for internal/external Manufacturers Reps and Contractors
  • Managed 30+ Manufacturers Reps
  • Lead generation leading to opening new market areas and additional distributor locations
  • General sales activities, following up leads, calling prospects, moving deals forward
  • Designed and developed electronic toolkit and processes for tracking of internal sales and marketing activity via CRM
11/03 – 07/08 (also during 05/99 - 01/ 01) Advanced Circuits Inc., Aurora, CO
Regional Sales Manager
  • B2B inside sales Regional Sales Manager for a $53 million printed circuit board manufacturer. Responsible for 10 state region with a daily quota attainment of $27,000 per day
  • Increased region by 13% each year for over 4 years
  • Responsible for entire sales annual forecasting reports including Analysis of past sales, quotas, and attainments
  • Responsible for training new sales people on in house programs and technical info regarding PCBs
  • Manage integration of internal database to new CRM platform
  • Developed sales calls and contact reports using Crystal Reports to pull data from CRM System increasing adoption and capture of key marketing information
02/02 –10/03, Nogara Technical Solutions, Denver, CO
(Outsourced IT Solutions provider/Start Up)
Technical Sales/Sales Manager (Outside/Inside Sales)
  • Customize solutions in all areas of Personal computing options, including PDA’s, Laptops, and Windows
  • Development of outside and inside sales processes and personnel
  • Developed marketing programs to clarify sales message and reduce sales resistance
  • Developed consistent monthly sales
02/01– 01/02, Finzer Imaging Systems, Denver, CO
(Ricoh printing/copier and document management systems dealer)
Territory Sales Manger (Outside Sales)
  • All prospecting and lead generation (No advertising from dealer)
  • Identify key accounts and contacts and initiate sales cycle with top decision makers
  • Achieved 145% of quarterly quota for final quarter of year and received bonus
  • Promoted to Team Leader of Boulder office, assisting in training and management

Education: Bachelors of Arts in Theology, Pacific Coast Baptist Bible College 1989
Completed 8 hours of post graduate work in Masters of Theology

Age: 42, Married with 4 children, Health: Excellent

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